The most remarkable thing covered in the video, in my opinion, was how astonishingly successful simple ideas were in those days. I'm sure building the programming and infrastructure to IMPLEMENT those simple ideas was a challenge, but the basic principal behind the thing was elegantly simple.
I'm also impressed that after all these years and new applications, the base Google screen is still uncluttered and gimmick-free.
Maybe the people who stick dancing babies in their credit check ads will take a hint...
The video does raise a question: can you take other companies' ideas, stockpile people's information, and help Red China censor content and still not "be evil?"
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