Wednesday, November 26, 2008

Web 2.0

The Summit

I took a look at the Track Me and the Michael Pollan clips from the Web 2.0 Summit.

The Track Me clip was hosted by Brady Forrest from O'Reilly Media, Inc. and included panelists from Google, Sense Networks, Skyhook Wireless, and MicroEnergy Credits . The panel discussed applications dealing with tracking, or the ability for apps within mobile devices to follow each other around. Using technology within iPhones and Blackberry's along with satellite and other wireless networks to provide location information. Google is looking to provide a platform for other developers to build applications that can bhring all the location technologies together under one umbrella. Skyhook has sent out teams around the world to locate an map access points around the globe to maintain a Wi-Fi system to integrate location based apps. 

The Michael Pollan interview was an interesting look at the connection between agriculture and the health and energy crisis going on in this country and others. The interveiw was conducted by John Batelle of Federated Media Publishing. Pollan is the author of 'In Defense of Food: An Eater's Manifesto.' It related to the huge amounts of fossil fuel it takes to grow and maintain the food supply for the country. He states we can lower carbon output simply by changing the countries diet. the more a food source is processed the more money it makes. However, the more a food is processed the less healthy it becomes in nutrients and the more fossil fuels are consumed to continue the processing of the food supply.


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